LONCHAMP FAMILY

LONGCHAMP SUPPORTS ANDAM AND FASHION’S NEW TALENTS

Among the causes to which Longchamp is committed, support for emerging talent is vital for the future of creativity. Once again, Longchamp will be a partner and patron of ANDAM (Association Nationale pour le Développement des Arts de la Mode) in discovering the talents of tomorrow.

Since it was founded in 1989, ANDAM has played a crucial role in promoting and supporting emerging fashion talents. The prestigious ANDAM Fashion Awards have been a stepping stone for many major names and continue to accompany the designers of tomorrow by providing key resources to help them develop their creative vision.

Longchamp is a patron of ANDAM, and Creative Director Sophie Delafontaine has been on the judging panel of the ANDAM Fashion Awards since 2007. In 2025, the lucky winner of the Accessories Award will receive an endowment 100,000 euros, in addition to a year’s mentoring by Sophie Delafontaine and Longchamp’s operational teams.

Pursuing its commitment to transmission and sustainable development, Longchamp has, for the past few years, offered ANDAM Fashion Awards finalists free access to stocks of leather and canvas left over from its leather-goods production. In 2024, it donated 2,300-sqm of materials to finalists including Christian Heikoop (“Maeden”), Sarah Levy (“Sarah Levy Accessoires”) and Meryll Rogge (“Meryll Rogge”), as well as Christine Phung (“Christine Phung”), finalist in 2013, thus giving them the means to express their creativity without limits. In 2025, ready-to-wear deadstock will be added to the offer.

“Longchamp has a mission to help young fashion designers bring their creative dreams to life. It is essential to support them, especially when they are just starting out. We are proud of giving them the opportunity to express their vision through our high-quality materials and precious leathers. I can’t wait to see their future designs.” – Sophie Delafontaine, Longchamp Creative Director.